Analytics
Every channel's numbers, without opening every console
OmniFire collects what each platform actually returns at the account level, per post and per platform, then puts it in five tabs over one dataset: overview, posts, operations, app stores and business listings. Filter by brand, account or date range, compare accounts side by side, sort any column, export, and sync on demand.
Account level
Followers, reach, engagement, impressions, views, profile views, link clicks.
Post level
Likes, comments, shares, impressions, reach, views, saves, clicks, plus an engagement rate that names the base it was computed on.
App stores
Downloads, updates, uninstalls and revenue from both stores, plus store impressions, page views and conversion, crash and usage data, ratings and reviews — every number labeled by store.
Business listings
Impressions split by Search and Maps, website clicks, calls, direction requests, conversations and bookings, per location.
Common questions
Which metrics are included?
Cross-platform social media analytics in OmniFire works at two levels. Per account: followers, reach, engagement, impressions, views, profile views and link clicks. Per post: likes, comments, shares, impressions, reach, views, saves and clicks, plus an engagement rate that states the base it was calculated on.
Can I compare the same post across platforms?
Yes. The Posts view lines up likes, comments, shares, reach, impressions, saves and clicks for the same content on each platform. You can group results by product, content type, tag or campaign.
How often is the data updated?
Social metrics sync on a schedule, and you can also sync on demand. Store data follows each store's own schedule: App Store sales usually arrive a day or two later and its usage reports up to five days later (weekly or monthly for apps with few users); Google Play reports arrive a few days later and its earnings file is monthly. Google Business data can lag by up to 48 hours. The page tells you when that applies.
Explore more capabilities
Scheduling
Schedule as many posts as you need: choose the timezone first, then the publish time, so each market gets the hour you meant. Search the queue by keyword, client or platform, switch between list and calendar, and reschedule from the row.
Learn more →Engagement
Comments, mentions, DMs, app-store reviews and reactions from every connected account land in the same place. Filter by brand, platform, account, type or unread; archive or mark a filtered set read in one action; the list refreshes itself as replies arrive.
Learn more →App operations
Downloads, updates, uninstalls and revenue for both stores, with ratings by territory and a per-country breakdown. Apple adds store impressions, product page views, conversion and opt-in usage data (sessions, active devices, crashes); Google adds store-listing visitors and conversion, install base, crashes, ANRs and 28-day crash and ANR rates. Every number stays labeled by store and is never added across stores. Store reviews, including their full history, arrive in the same inbox as your comments, so users get answered from one place.
Learn more →Business profiles
Brand identity, business details and locations are maintained in one place, published out to each platform, and their results come back to the same dashboard.
Learn more →Team collaboration
Members are given roles and permissions that match what they do, and each one sees and acts on only the brands, accounts, inbox and analytics they are responsible for. Clear division of work, scoped permissions and a review workflow are what keep delivery consistent.
Learn more →Social, business profiles and apps, managed together.
Connect an account, publish something, and watch the numbers and the replies come back to the same place.
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